Wednesday, 11 March 2015

Imaginary travel company

For this week's assigment, we took the role of a travel company. Since everyone likes vacations, we didn't feel the need to specify who our potential customers would be.

More specifically, we would send people on vacations like just about every other travel company in existence, but we would market them as a type of "dream vacation". At the end of the vacation, we would interview our customers about their vacations and use these interviews as commercials, possibly with pictures that our customers had taken (with permission, of course).

"What was your dream vacation like?"
"I saw a pigeon. It was awesome."

Seeing these normal people talk about their experiences would seem a lot more trustworthy than regular commercials.

These commercials would be available on content communities, with focus on websites that produce videos. We would also have a social networking site through which we could share these videos with other people, possibly in some way that would catch their interest.

Well, this was a blast. Thank you all for taking the time to read this. (Picture mine.)

-T.H.

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