For our assignment we decided that the sender of this Valentine's Day invitation could be some student union and the receiver could be a group of students who would like to spend time together in a special evening, different from the usual.
The design fits of the invitation is very nice and suitable for the occasion, thanks to the colors (in particular pink, purple and white) and for the hearts; it appear too happy and attractive and we think that it would capture the curiosity of the students.
We was thinking that is a good idea to add a picture on the invitation about the travel because it is our central theme and we know also that the union of the verbal and visual is very effective, more convincing and interesting.
Surely the purpose of the group is to promote some kinds of values; the aim of the invitation is to offer a night of enjoyment and relaxation, and a chance of a romantic escape for someone who has been unfortunate in love; emphasis on the purpose is not to judge those "unfortunate"..but to create for them a good occasion to meet new people and spending time together.
Furthermore the purpose is not to promote Valentine's Day as a specific international day for love but to make it possible any day as a blissfully romantic escapade that is not tied to any specific day.
Our purpose is also to bring travel into anything what'd make a romantic escape better than an adventure; a romantic location abroad for the lucky winner of the lottery.
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